The 2024 Lamborghini Urus Performante

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When Lamborghini decided to turn the SUV world upside down, they did it in epic fashion and redefined the sports car segment forever. An SUV that is an exotic car or hypercar—would it work? It did, and Lamborghini continues to raise the bar. The most exclusive model in the Urus family, the Urus Performante is the flagship offering, and it is a force to be reckoned with.

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The Urus is powered by a 657-hp twin-turbocharged 4.0-liter V-8 that will get you to 60 in a tick over three seconds and a quarter-mile time of 11.3 seconds. The starting price is just under $245,000, and it can quickly option up to the $300s depending on how much Lambo bling you want to throw at it. And, it is a Lamborghini, so do it all!

The Urus Performante is a supercar wrapped in a SUV, and that makes sense because “you can.” It’s the pinnacle of Super SUVs, and if you have to ask why, then this is not the SUV for you. If you want to drive around comfortably in a race car, with your family, as you get groceries…and know that you can walk away from just about everything else on the road…then this is the SUV for you.

“The Urus Performante takes the supreme performance and distinctive looks of Lamborghini’s ground-breaking Super SUV to the next level, retaining its luxurious versatility and delivering the most engaging driving experience, not only on road but in every environment, distinguished through an alluring design that denotes new benchmarks for driving dynamism in what is already a remarkable car,” says Stephan Winkelmann, Lamborghini Chairman and CEO. “The Urus set a new standard at its launch, taking Lamborghini’s design DNA and technological talent and delivering the world’s first Super SUV for a new era. The Urus Performante sets the bar even higher for the SUV segment.”

For more information, lamborghini.com.